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Fossil watches - a design, development and marketing firm that focuses it creative energies into forging the finest watches and fashion accessories available. Fossil was the first American brand to bring value and style to the watch category transforming the concept of timekeeping from the merely functional to chic and stylish must-haves for the wrist. Fossil watch, Influenced by and incorporating a fifties Americana design into the brand image in an attempt to target value driven consumers. |